a curated collection of our work across Roblox games, branded virtual worlds, VR & AR activations, generative AI campaigns and CGI productions. each project blends strategy, design and code to turn brands into playable, shareable experiences for next-gen audiences.
blending skincare and beauty with play: concept creation and development of KIKO Beauty Realm, a Roblox experience promoting the new...
ideation, development and launch of the EcoCraft Challenge for Polimi Graduate School of Management on Minecraft, challenging students to transform...
concept creation, development and launch of 2 Versace’s branded integrations into LensCrafters Eye Odyssey on Roblox. a series of activations...
atopos has delivered engaging seminars on social gaming and immersive experiences at leading Italian universities, including Università Bocconi and Università...
concept creation and development of OVS Christmas Land, an experience on Roblox designed to promote the "Christmas Jumper Day" campaign...
concept creation and development of LensCrafters Eye Odyssey, an edutainment experience on Roblox aimed at bringing younger generations closer to...
concept creation and development of Sisal Wincity on Roblox, an edutainment experience in Virtual Reality meant to promote the brand's...
as part of Virtual Carnival 2023, atopos collaborated with PwC and the City of Venice to design and market two...
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